Blogs

Disclosure above all else

We'll start this post with a little quiz (and if you follow media controversies closely, it's an easy one.) What is the mission of the organization "Focus on the Family"?

Why #FollowAMuseum was a social media success

Today, museums, organizations, visitors and enthusiasts around the world celebrated the first #followamuseum day. Organized by Jim Richardson of the blog Museum Marketing (UK), the campaign asked Twitter users to share their favorite museums to follow and discover new ones as well.

Why good design still matters

Social media is about conversation, relationships and transparency. Where traditional media broadcasts, new media interacts. Yet, there are several foundational elements these two forms of marketing have in common. One of those is design.

Social Media Challange: What I've Discovered

I've been taking part in the Social Media Challenge for just over a week. During that time, other participants have shared interesting blogs and intriguing posts, and my Google Reader reading list has doubled.

Is Mashable the CNN of social media?

CNN is one of the most-watched and most-visited news providers in the country. On TV, they provide round-the-clock coverage of news, entertainment and fluff. Online, they have access to video and articles on news, entertainment and, of course, fluff.

"Have the Intern Do It" - Worst Case Scenarios

"Have the intern do it" - it's a phrase often uttered in nonprofits, and is perfectly fine in most cases. However, those 5 words should never be associated with your organization's social media campaign, and here's why:

Pay for Play: New York Times and the Definition of Content

Everyone's talking about The New York Times' new plan for metered charging. In 2011, the newspaper will begin charging users for content beyond a certain (and, as of yet, unspecified) amount of articles.

Facebook Scam Applications Strike Again

You've got to wonder who, if anyone, is approving applications for distribution on Facebook. A far cry from Apple's "deny first, ask later" policy, Facebook seems to have allowed yet another spam application through.

Social Media for Nonprofits: Getting Your Hands Dirty

In one of my earlier posts, I discussed social media strategy. Nonprofits, corporations, professionals, students - no matter who you are, you need to have a goal for your interactions on social media and a path to reach them. As a nonprofit, your goal could be to increase awareness, grow local event attendance or create issue advocates.

Answering the Call: Social Media Challenge

I'm not one to shy away from a challenge. So, when Colin Alsheimer threw down the gauntlet, I knew I had to answer the call. From his blog:

I chal­lenge you to find 10–15 blogs that are not ranked in the top 150 on AdAge’s Power 150 List, or within Technorati’s top 100. The Rules:

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