traditional media
How Social Media is Saving TV
Submitted by agardina on Mon, 03/08/2010 - 03:32Tonight, I'm watching the Oscars. And I'm watching it in a way I haven't in the past several years: live. I DVR everything - I DVR'ed the Olympics, I record baseball and I couldn't even tell you what night my favorite show airs. But tonight, I'm sitting through what seems like hours of commercials for one reason - Twitter. For me, to watch the Oscars on a delay would mean turning of Twitter and Facebook for the night - the humanity!
Why good design still matters
Submitted by agardina on Fri, 01/29/2010 - 16:03Social media is about conversation, relationships and transparency. Where traditional media broadcasts, new media interacts. Yet, there are several foundational elements these two forms of marketing have in common. One of those is design.
Pay for Play: New York Times and the Definition of Content
Submitted by agardina on Thu, 01/21/2010 - 07:16Everyone's talking about The New York Times' new plan for metered charging. In 2011, the newspaper will begin charging users for content beyond a certain (and, as of yet, unspecified) amount of articles.
