media
NBC and token social media integration
Submitted by agardina on Wed, 02/17/2010 - 05:02Broadcast networks have taken Twitter integration to different levels. For Fox, it involved invasive "live tweets" from show stars. For NBC, it's apparently a token integration to appease both their audience and the athletes taking part in this year's Winter Olympics.
Disclosure above all else
Submitted by agardina on Wed, 02/03/2010 - 15:59We'll start this post with a little quiz (and if you follow media controversies closely, it's an easy one.) What is the mission of the organization "Focus on the Family"?
Is Mashable the CNN of social media?
Submitted by agardina on Mon, 01/25/2010 - 01:19Giving the public a voice - and what it means for your nonprofit
Submitted by agardina on Thu, 09/24/2009 - 02:16CNN's iReport, New York Times using Twitter to build commentary, it seems like major news outlets are turning more and more to citizen journalists for photos, videos and context for current events. Anyone with an iPhone or a Flip camera can now be the source for the next front page story.
Non-Profits on Twitter - Figuring Out the Basics
Submitted by siteadmin on Thu, 03/19/2009 - 03:54My foray into social media (beyond using Facebook to "friend" people I haven't seen since middle school) began very very late. Over the past summer, I tried out Twitter with my own personal account. In June, I began working for The Women's Museum, a national women's history museum in Dallas, Texas. I did some research and, in October, told my boss that I wanted to Twitter. The following conversation ensued.





